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EyeEm je německá obrázková sociální síť a zároveň největší konkurent Instagramu. Na základě jejích statistik a výsledků z EyeEm marketu, ve kterém můžete své fotografie také prodávat, sestavili vývojáři následujících 5 trendů pro sezónu jaro/léto 2016.
O tato témata se přitom budou zajímat nejen velké společnosti, ale odrazí se i v poptávce různých magazínů či módním průmyslu.
Vzestup přírody (The Rise of Nature)
Přírodní prvky s lidskou přítomností – to bude táhnout nejvíce. Nekonečná krása oceánu s osamělým plavcem, velikost stromů s porovnáním lidské nicotnosti, dující vítr, pálící slunce… Příroda má pořád navrch a dává nám to najevo.
Výrazné neony, jasné pastelové barvy (Bold Neons, Bright Pastels)
Noční město, nikdy nekončící party se změtí světel a jejich odlesků oproti klidné a nenápadné atmosféře letního dne vyvedeného v umírněných barvách.
Lifestyle cestujícího (The Travelerʼs Lifestyle)
Deník z cest nikdy neztratí na své zajímavosti, pokud jej doplníte vizuální stránkou věci. Samozřejmě nesmíte zapomenout na určení polohy a pravidelně do sledujících dávkovat přísun vašich zážitků.
Urbanita (Urbanity)
Není to o velikosti samotného města, ale o jeho proměně, o tom, jak žije a jak se v něm žije. Je to funkční síť, která ovlivňuje všechno uvnitř.
Všudypřítomné technologie (Technology Everywhere)
Moderní technologie jsou všude. Doprovázejí nás na každém kroku, pomáhají nám, ale i škodí. Jejich zakomponování do našich dnů pak bude táhnout a to i proto, že o podobné snímky mají zájem magazíny jako WIRED nebo The Verge.
